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How to become the exact solution your buyers are looking for.

It's alignment that allows us to deliver the value that results in growth. 

We discovered that sales and marketing alignment opened our biggest revenue growth opportunity.

Even though the real win is for the customer, we had to provide a win for both marketing and sales too.  

That's what aligning these teams creates.

The outcome is that as you teach people how to be better buyers online, they get what they needed and you get growth.

 

The only way to actually meet the needs of customers throughout the process

Is to help sales and marketing to work together effectively -->

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  • Created with Lunacy
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Identify new wins


That can only come from Aligned Marketing and Sales.

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Tell a single unified story

That clears objections and shares value.

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Use a streamlined system

That is easy to use and creates routines of cooperation.

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Ensure customer focus and accurate insight

By completing a buyer journey with both teams.

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Build Web pages that move visitors to become buyers

Your website is not a brochure, it's a place where you engage visitors and help them make a great decision.

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Messaging that focuses on the buyer, not the seller

It's not about you, it's about them, and your messaging has to reach them where it counts.

Your marketing and sales should align around the pathway your buyer takes to become a great customer.

What Customers Say

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Story Collaborative and the stories they help us capture provide us with a key competitive advantage. Where our customers are sending sales prospects tedious tables of engineering specs, we are providing engaging stories of how our products can actually be used in the real world. “

Sean Wallace
Sean Wallance

Spectra Lab

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The impact of the refreshed approach to my brand has been pretty amazing. It has created a buzz, and people are commenting wherever I go. Ads that we place are now getting noticed. Our business is up, and I am now really confident that people are going to remember our brand throughout the community.

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David Storke

Storke Funeral Homes

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The team at Story Collaborative are truly Digital Marketing Wizards! As a department of one in a large private school, they truly are like having another employee in my department. The team at Story Collaborative has truly helped amp up our digital marketing game. They have helped us to strategize and and make necessary changes that help us to remain relevant to our millennial market.

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Suzie M.

FCS

Stop settling for silos that guarantee mediocre results.